Grohs, R., Backhaus, C., Koll, O., & Woisetschläger, D. M. (2020). Drivers of attitudes toward sport teams for fans and non-fans. Proceedings of the European Marketing Academy, 49th, 64427. – Privatuniversität Schloss Seeburg

Grohs, R., Backhaus, C., Koll, O., & Woisetschläger, D. M. (2020). Drivers of attitudes toward sport teams for fans and non-fans. Proceedings of the European Marketing Academy, 49th, 64427.