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Carrillat, F. A., & Grohs, R. (2019). Can a replacing sponsor benefit?: Consumer responses toward a new sponsor in the context of a sponsorship change. European Journal of Marketing, 53(12), 2481–2500

Carrillat, F. A., & Grohs, R. (2019). Can a replacing sponsor benefit?: Consumer responses toward a new sponsor in the context of a sponsorship change. European Journal of Marketing, 53(12), 2481–2500

Carrillat, F. A., & Grohs, R. (2019). Can a replacing sponsor benefit?: Consumer responses toward a new sponsor in the context of a sponsorship change. European Journal of Marketing, 53(12), 2481–2500

Carrillat, F. A., & Grohs, R. (2019). Can a replacing sponsor benefit?: Consumer responses toward a new sponsor in the context of a sponsorship change. European Journal of Marketing, 53(12), 2481–2500. 

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Wolfsteiner, E., Grohs, R., & Reisinger, H. (2021). The impact of name and shame disclosure strategies on sponsor and ambusher brand attitude. Journal of Business Research, 124, 770–779

Wolfsteiner, E., Grohs, R., & Reisinger, H. (2021). The impact of name and shame disclosure strategies on sponsor and ambusher brand attitude. Journal of Business Research, 124, 770–779

Wolfsteiner, E., Grohs, R., & Reisinger, H. (2021). The impact of name and shame disclosure strategies on sponsor and ambusher brand attitude. Journal of Business Research, 124, 770–779

Wolfsteiner, E., Grohs, R., & Reisinger, H. (2021). The impact of name and shame disclosure strategies on sponsor and ambusher brand attitude. Journal of Business Research, 124, 770–779. 

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